Insights on Ethics, Communications, & Leadership
A repository of strategic counsel, industry analysis, and case studies for healthcare and communications leaders. We believe in open-sourcing our methodology and showcasing lived experience to help health innovators build trust and lead with genuine understanding.
Storyteller. Survivor. Advocate. Mom.
Joyce Lofstrom, MS, APR, Fellow PRSA
Principal, Joyce Lofstrom & Associates
Consumer Health
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Caregiver Experience
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Digital Health
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Health IT
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Health Policy
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Leadership
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Nutrition
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Patient Experience
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Pharma & BioTech
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Workforce Development
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Consumer Health ⟩ Caregiver Experience ⟩ Digital Health ⟩ Health IT ⟩ Health Policy ⟩ Leadership ⟩ Nutrition ⟩ Patient Experience ⟩ Pharma & BioTech ⟩ Workforce Development ⟩
Case Study: Fostering Patient Inclusion in Chronic Care
See how our empathetic, purpose-driven strategic counsel fostered patient inclusion in chronic care, empowering communities and patient outcomes.
Case Study: Combatting Misinformation with Ethical Communication Standards
Learn how we drafted professional ethical standards to combat medical misinformation, providing principled strategic counsel for the PR industry.